Conclusion

Live sports, concerts and other events continue to command the attention and devotion of fans around the world. Many have even found a new appreciation for live events after experiencing life without them during the pandemic. They no longer take those events for granted, so they are demanding exceptional experiences every time they go out. The rise of digital has heightened those expectations even further. It has opened up new opportunities to enhance the live experience with greater convenience, interactivity and exclusive perks. Today’s fans are using digital tickets to enter the venue. They’re enjoying extra entertainment options they access through their phones. Sharing their best moments on social media. And they’re looking for more. They want to order, pay for and receive snacks and merchandise right from their seats. They want navigational assistance to help them get around the venue – and to sort out transportation to and from the event. They want to be able to check in on other events going on at the same time. And they’re prepared to download apps that will make their experiences more convenient. Venues can make their events memorable and keep fans coming back for more by embracing digital technologies. By continually pushing boundaries to offer new ways to enhance the fan experience. And happy fans spend more money. Connected digital technologies offer new opportunities for commercialisation that will drive revenue and greater returns on investment. But none of that is possible without great connectivity. It’s no longer a ‘nice to have.’ It’s a must. With shared network infrastructure from Boldyn Networks, venues can deliver secure, reliable coverage with no dead spots and consistent performance, no matter how many people are in attendance. So fans can enjoy every moment. Feel safe and secure. Spend less time waiting. And share the magic.